Christopher Melendez
Slice
Marketing
At Slice, I lead B2B and B2C growth marketing efforts focused on empowering independent pizzerias. I managed full-funnel campaigns across Google, Meta, YouTube, and CTV, optimized lead quality by 35%, and scaled a referral program that drove $5 M+ in revenue. I also helped local pizzerias grow their online orders by an average of 20%, blending data, empathy, and creativity to make a meaningful impact.
No Longer Voiceless
Marketing and Communications Director
No Longer Voiceless is a nonprofit organization dedicated to empowering individuals with chronic or terminal illnesses to share their stories and create a lasting legacy. As a volunteer, I actively contribute to organizing and planning the organization's marketing strategy.
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Albertson Company Via Kelly
Marketing Associate
As a Marketing Associate, I work with the product managers of the Dairy team to discover new opportunities through data analytics. These initiatives include changing the branding strategy, assortment optimization, editing existing products, and managing vendor relationships.
Google Via Tech Pro
New Product Strategist
As a New Product Strategist, I collaborate with various product development teams to assess market interest in potential new products. This involves outlining objectives and goals in conjunction with the teams. I then design and conduct surveys targeting small business owners to gauge their interest in new products or features. By analyzing the research findings, I identify potential areas of interest and present my conclusions to the product development and marketing teams.
